M&S Plant Kitchen vs Tesco Plant Chef

How do M&S Plant Kitchen and Tesco Plant Chef compare inside AI answers? Across the latest Famewise run, here is each brand's visibility in ChatGPT, Claude and Gemini — and how often they are named together.

M&S Plant Kitchen
20answers mention it
#6.0avg position
Positive (+0.75)sentiment
Tesco Plant Chef
13answers mention it
#6.9avg position
Positive (+0.60)sentiment

Relative share of voice

Of the 33 mentions across the two brands, M&S Plant Kitchen takes 61% and Tesco Plant Chef 39%. They are named together in 10 answers.

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by share of voice: the number of answers that mention them. Every number reflects the latest scheduled run.

Frequently asked questions

Is M&S Plant Kitchen or Tesco Plant Chef more visible in AI answers?

In the latest Famewise run, M&S Plant Kitchen is named in 20 AI answers and Tesco Plant Chef in 13. M&S Plant Kitchen has the higher share of voice. The two are named together in 10 answers.

How are M&S Plant Kitchen and Tesco Plant Chef measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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