Marco's Pizza vs Papa Johns
How do Marco's Pizza and Papa Johns compare inside AI answers? Across the latest Famewise run, here is each brand's visibility in ChatGPT, Claude and Gemini — and how often they are named together.
Relative share of voice
Of the 241 mentions across the two brands, Marco's Pizza takes 34% and Papa Johns 66%. They are named together in 42 answers.
Category leaderboards
How this is measured
Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by share of voice: the number of answers that mention them. Every number reflects the latest scheduled run.
Frequently asked questions
Is Marco's Pizza or Papa Johns more visible in AI answers?
In the latest Famewise run, Marco's Pizza is named in 82 AI answers and Papa Johns in 159. Papa Johns has the higher share of voice. The two are named together in 42 answers.
How are Marco's Pizza and Papa Johns measured?
Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.
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