AHA vs Liquid Death: AI Share of Voice Comparison
In the latest Famewise run (data as of 2026-08-17), AHA was named in 19 AI answers and Liquid Death in 22, across ChatGPT, Claude and Gemini with web search on and off. Liquid Death holds the larger share of voice. They are named together in 3 answers.
| AHA — answers naming it | 19 |
|---|---|
| Liquid Death — answers naming it | 22 |
| Share of voice split | AHA 46% / Liquid Death 54% |
| Answers naming both | 3 |
| AI models | OpenAI GPT, Anthropic Claude, Google Gemini |
Updated
Relative share of voice
Of the 41 mentions across the two brands, AHA takes 46% and Liquid Death 54%. They are named together in 3 answers.
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How this is measured
Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.
Read the full methodology — sample sizes, formulas and refresh frequency →
Frequently asked questions
Is AHA or Liquid Death more visible in AI answers?
In the latest Famewise run, AHA is named in 19 AI answers and Liquid Death in 22. Liquid Death has the higher share of voice. The two are named together in 3 answers.
How are AHA and Liquid Death measured?
Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.
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