Babybel vs Organic Valley: AI Share of Voice Comparison

In the latest Famewise run (data as of 2026-08-17), Babybel was named in 19 AI answers and Organic Valley in 8, across ChatGPT, Claude and Gemini with web search on and off. Babybel holds the larger share of voice. They are named together in 3 answers.

Key data
Babybel — answers naming it19
Organic Valley — answers naming it8
Share of voice splitBabybel 70% / Organic Valley 30%
Answers naming both3
AI modelsOpenAI GPT, Anthropic Claude, Google Gemini

Updated

Babybel tracked
19answers mention it
#1.9avg position
Positive (+0.72)sentiment
Organic Valley tracked
8answers mention it
#6.2avg position
Positive (+0.66)sentiment

Relative share of voice

Of the 27 mentions across the two brands, Babybel takes 70% and Organic Valley 30%. They are named together in 3 answers.

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.

Read the full methodology — sample sizes, formulas and refresh frequency →

Frequently asked questions

Is Babybel or Organic Valley more visible in AI answers?

In the latest Famewise run, Babybel is named in 19 AI answers and Organic Valley in 8. Babybel has the higher share of voice. The two are named together in 3 answers.

How are Babybel and Organic Valley measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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