Birds Eye vs Evol: AI Share of Voice Comparison

In the latest Famewise run (data as of 2026-11-09), Birds Eye was named in 10 AI answers and Evol in 22, across ChatGPT, Claude and Gemini with web search on and off. Evol holds the larger share of voice. They are named together in 5 answers.

Key data
Birds Eye — answers naming it10
Evol — answers naming it22
Share of voice splitBirds Eye 31% / Evol 69%
Answers naming both5
AI modelsOpenAI GPT, Anthropic Claude, Google Gemini

Updated

Birds Eye tracked
10answers mention it
#5.6avg position
Positive (+0.55)sentiment
Evol tracked
22answers mention it
#3.8avg position
Positive (+0.65)sentiment

Relative share of voice

Of the 32 mentions across the two brands, Birds Eye takes 31% and Evol 69%. They are named together in 5 answers.

Category leaderboards

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.

Read the full methodology — sample sizes, formulas and refresh frequency →

Frequently asked questions

Is Birds Eye or Evol more visible in AI answers?

In the latest Famewise run, Birds Eye is named in 10 AI answers and Evol in 22. Evol has the higher share of voice. The two are named together in 5 answers.

How are Birds Eye and Evol measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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