BurgerFi vs The Habit Burger Grill: AI Share of Voice Comparison

In the latest Famewise run (data as of 2026-11-09), BurgerFi was named in 6 AI answers and The Habit Burger Grill in 19, across ChatGPT, Claude and Gemini with web search on and off. The Habit Burger Grill holds the larger share of voice. They are named together in 3 answers.

Key data
BurgerFi — answers naming it6
The Habit Burger Grill — answers naming it19
Share of voice splitBurgerFi 24% / The Habit Burger Grill 76%
Answers naming both3
AI modelsOpenAI GPT, Anthropic Claude, Google Gemini

Updated

BurgerFi tracked
6answers mention it
#5.5avg position
Positive (+0.73)sentiment
The Habit Burger Grill tracked
19answers mention it
#4.8avg position
Positive (+0.80)sentiment

Relative share of voice

Of the 25 mentions across the two brands, BurgerFi takes 24% and The Habit Burger Grill 76%. They are named together in 3 answers.

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.

Read the full methodology — sample sizes, formulas and refresh frequency →

Frequently asked questions

Is BurgerFi or The Habit Burger Grill more visible in AI answers?

In the latest Famewise run, BurgerFi is named in 6 AI answers and The Habit Burger Grill in 19. The Habit Burger Grill has the higher share of voice. The two are named together in 3 answers.

How are BurgerFi and The Habit Burger Grill measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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