C4 vs Prime: AI Share of Voice Comparison

In the latest Famewise run (data as of 2026-08-17), C4 was named in 28 AI answers and Prime in 13, across ChatGPT, Claude and Gemini with web search on and off. C4 holds the larger share of voice. They are named together in 3 answers.

Key data
C4 — answers naming it28
Prime — answers naming it13
Share of voice splitC4 68% / Prime 32%
Answers naming both3
AI modelsOpenAI GPT, Anthropic Claude, Google Gemini

Updated

C4 tracked
28answers mention it
#4.0avg position
Positive (+0.45)sentiment
Prime tracked
13answers mention it
#3.7avg position
Negative (-0.14)sentiment

Relative share of voice

Of the 41 mentions across the two brands, C4 takes 68% and Prime 32%. They are named together in 3 answers.

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.

Read the full methodology — sample sizes, formulas and refresh frequency →

Frequently asked questions

Is C4 or Prime more visible in AI answers?

In the latest Famewise run, C4 is named in 28 AI answers and Prime in 13. C4 has the higher share of voice. The two are named together in 3 answers.

How are C4 and Prime measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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