Crafthouse Cocktails vs Truly: AI Share of Voice Comparison

In the latest Famewise run (data as of 2026-08-17), Crafthouse Cocktails was named in 7 AI answers and Truly in 43, across ChatGPT, Claude and Gemini with web search on and off. Truly holds the larger share of voice. They are named together in 2 answers.

Key data
Crafthouse Cocktails — answers naming it7
Truly — answers naming it43
Share of voice splitCrafthouse Cocktails 14% / Truly 86%
Answers naming both2
AI modelsOpenAI GPT, Anthropic Claude, Google Gemini

Updated

Crafthouse Cocktails
7answers mention it
#5.3avg position
Positive (+0.66)sentiment
Truly tracked
43answers mention it
#2.3avg position
Positive (+0.36)sentiment

Relative share of voice

Of the 50 mentions across the two brands, Crafthouse Cocktails takes 14% and Truly 86%. They are named together in 2 answers.

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.

Read the full methodology — sample sizes, formulas and refresh frequency →

Frequently asked questions

Is Crafthouse Cocktails or Truly more visible in AI answers?

In the latest Famewise run, Crafthouse Cocktails is named in 7 AI answers and Truly in 43. Truly has the higher share of voice. The two are named together in 2 answers.

How are Crafthouse Cocktails and Truly measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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