Fage vs Wallaby: AI Share of Voice Comparison

In the latest Famewise run (data as of 2026-08-17), Fage was named in 52 AI answers and Wallaby in 5, across ChatGPT, Claude and Gemini with web search on and off. Fage holds the larger share of voice. They are named together in 4 answers.

Key data
Fage — answers naming it52
Wallaby — answers naming it5
Share of voice splitFage 91% / Wallaby 9%
Answers naming both4
AI modelsOpenAI GPT, Anthropic Claude, Google Gemini

Updated

Fage tracked
52answers mention it
#2.0avg position
Positive (+0.75)sentiment
Wallaby
5answers mention it
#5.4avg position
Positive (+0.70)sentiment

Relative share of voice

Of the 57 mentions across the two brands, Fage takes 91% and Wallaby 9%. They are named together in 4 answers.

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.

Read the full methodology — sample sizes, formulas and refresh frequency →

Frequently asked questions

Is Fage or Wallaby more visible in AI answers?

In the latest Famewise run, Fage is named in 52 AI answers and Wallaby in 5. Fage has the higher share of voice. The two are named together in 4 answers.

How are Fage and Wallaby measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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