Hendrick's vs Jose Cuervo: AI Share of Voice Comparison

In the latest Famewise run (data as of 2026-08-17), Hendrick's was named in 9 AI answers and Jose Cuervo in 6, across ChatGPT, Claude and Gemini with web search on and off. Hendrick's holds the larger share of voice. They are named together in 2 answers.

Key data
Hendrick's — answers naming it9
Jose Cuervo — answers naming it6
Share of voice splitHendrick's 60% / Jose Cuervo 40%
Answers naming both2
AI modelsOpenAI GPT, Anthropic Claude, Google Gemini

Updated

Hendrick's tracked
9answers mention it
#4.3avg position
Positive (+0.66)sentiment
Jose Cuervo tracked
6answers mention it
#4.0avg position
Negative (-0.24)sentiment

Relative share of voice

Of the 15 mentions across the two brands, Hendrick's takes 60% and Jose Cuervo 40%. They are named together in 2 answers.

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.

Read the full methodology — sample sizes, formulas and refresh frequency →

Frequently asked questions

Is Hendrick's or Jose Cuervo more visible in AI answers?

In the latest Famewise run, Hendrick's is named in 9 AI answers and Jose Cuervo in 6. Hendrick's has the higher share of voice. The two are named together in 2 answers.

How are Hendrick's and Jose Cuervo measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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