Impossible Foods vs Meati: AI Share of Voice Comparison

In the latest Famewise run (data as of 2026-08-17), Impossible Foods was named in 37 AI answers and Meati in 7, across ChatGPT, Claude and Gemini with web search on and off. Impossible Foods holds the larger share of voice. They are named together in 2 answers.

Key data
Impossible Foods — answers naming it37
Meati — answers naming it7
Share of voice splitImpossible Foods 84% / Meati 16%
Answers naming both2
AI modelsOpenAI GPT, Anthropic Claude, Google Gemini

Updated

Impossible Foods tracked
37answers mention it
#2.3avg position
Positive (+0.37)sentiment
Meati tracked
7answers mention it
#3.4avg position
Positive (+0.73)sentiment

Relative share of voice

Of the 44 mentions across the two brands, Impossible Foods takes 84% and Meati 16%. They are named together in 2 answers.

Category leaderboards

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.

Read the full methodology — sample sizes, formulas and refresh frequency →

Frequently asked questions

Is Impossible Foods or Meati more visible in AI answers?

In the latest Famewise run, Impossible Foods is named in 37 AI answers and Meati in 7. Impossible Foods has the higher share of voice. The two are named together in 2 answers.

How are Impossible Foods and Meati measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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