Jack in the Box vs The Habit Burger Grill: AI Share of Voice Comparison
In the latest Famewise run (data as of 2026-11-09), Jack in the Box was named in 17 AI answers and The Habit Burger Grill in 19, across ChatGPT, Claude and Gemini with web search on and off. The Habit Burger Grill holds the larger share of voice. They are named together in 3 answers.
| Jack in the Box — answers naming it | 17 |
|---|---|
| The Habit Burger Grill — answers naming it | 19 |
| Share of voice split | Jack in the Box 47% / The Habit Burger Grill 53% |
| Answers naming both | 3 |
| AI models | OpenAI GPT, Anthropic Claude, Google Gemini |
Updated
Relative share of voice
Of the 36 mentions across the two brands, Jack in the Box takes 47% and The Habit Burger Grill 53%. They are named together in 3 answers.
How this is measured
Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.
Read the full methodology — sample sizes, formulas and refresh frequency →
Frequently asked questions
Is Jack in the Box or The Habit Burger Grill more visible in AI answers?
In the latest Famewise run, Jack in the Box is named in 17 AI answers and The Habit Burger Grill in 19. The Habit Burger Grill has the higher share of voice. The two are named together in 3 answers.
How are Jack in the Box and The Habit Burger Grill measured?
Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.
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