Jimmy John's vs Potbelly: AI Share of Voice Comparison
In the latest Famewise run (data as of 2026-08-17), Jimmy John's was named in 77 AI answers and Potbelly in 45, across ChatGPT, Claude and Gemini with web search on and off. Jimmy John's holds the larger share of voice. They are named together in 39 answers.
| Jimmy John's — answers naming it | 77 |
|---|---|
| Potbelly — answers naming it | 45 |
| Share of voice split | Jimmy John's 63% / Potbelly 37% |
| Answers naming both | 39 |
| AI models | OpenAI GPT, Anthropic Claude, Google Gemini |
Updated
Relative share of voice
Of the 122 mentions across the two brands, Jimmy John's takes 63% and Potbelly 37%. They are named together in 39 answers.
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How this is measured
Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.
Read the full methodology — sample sizes, formulas and refresh frequency →
Frequently asked questions
Is Jimmy John's or Potbelly more visible in AI answers?
In the latest Famewise run, Jimmy John's is named in 77 AI answers and Potbelly in 45. Jimmy John's has the higher share of voice. The two are named together in 39 answers.
How are Jimmy John's and Potbelly measured?
Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.
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