Mary's Gone Crackers vs Wasa: AI Share of Voice Comparison
In the latest Famewise run (data as of 2026-08-17), Mary's Gone Crackers was named in 39 AI answers and Wasa in 29, across ChatGPT, Claude and Gemini with web search on and off. Mary's Gone Crackers holds the larger share of voice. They are named together in 23 answers.
| Mary's Gone Crackers — answers naming it | 39 |
|---|---|
| Wasa — answers naming it | 29 |
| Share of voice split | Mary's Gone Crackers 57% / Wasa 43% |
| Answers naming both | 23 |
| AI models | OpenAI GPT, Anthropic Claude, Google Gemini |
Updated
Relative share of voice
Of the 68 mentions across the two brands, Mary's Gone Crackers takes 57% and Wasa 43%. They are named together in 23 answers.
Category leaderboards
How this is measured
Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.
Read the full methodology — sample sizes, formulas and refresh frequency →
Frequently asked questions
Is Mary's Gone Crackers or Wasa more visible in AI answers?
In the latest Famewise run, Mary's Gone Crackers is named in 39 AI answers and Wasa in 29. Mary's Gone Crackers has the higher share of voice. The two are named together in 23 answers.
How are Mary's Gone Crackers and Wasa measured?
Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.
Is your brand visible in AI answers? Check it free — then track your share of voice run over run.
Check your brand free Sign up