Nuun vs Ultima Replenisher: AI Share of Voice Comparison

In the latest Famewise run (data as of 2026-08-17), Nuun was named in 46 AI answers and Ultima Replenisher in 13, across ChatGPT, Claude and Gemini with web search on and off. Nuun holds the larger share of voice. They are named together in 10 answers.

Key data
Nuun — answers naming it46
Ultima Replenisher — answers naming it13
Share of voice splitNuun 78% / Ultima Replenisher 22%
Answers naming both10
AI modelsOpenAI GPT, Anthropic Claude, Google Gemini

Updated

Nuun tracked
46answers mention it
#3.3avg position
Positive (+0.54)sentiment
Ultima Replenisher tracked
13answers mention it
#2.8avg position
Positive (+0.67)sentiment

Relative share of voice

Of the 59 mentions across the two brands, Nuun takes 78% and Ultima Replenisher 22%. They are named together in 10 answers.

Category leaderboards

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.

Read the full methodology — sample sizes, formulas and refresh frequency →

Frequently asked questions

Is Nuun or Ultima Replenisher more visible in AI answers?

In the latest Famewise run, Nuun is named in 46 AI answers and Ultima Replenisher in 13. Nuun has the higher share of voice. The two are named together in 10 answers.

How are Nuun and Ultima Replenisher measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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