Powerade vs Ultima Replenisher: AI Share of Voice Comparison

In the latest Famewise run (data as of 2026-08-17), Powerade was named in 29 AI answers and Ultima Replenisher in 13, across ChatGPT, Claude and Gemini with web search on and off. Powerade holds the larger share of voice. They are named together in 3 answers.

Key data
Powerade — answers naming it29
Ultima Replenisher — answers naming it13
Share of voice splitPowerade 69% / Ultima Replenisher 31%
Answers naming both3
AI modelsOpenAI GPT, Anthropic Claude, Google Gemini

Updated

Powerade tracked
29answers mention it
#3.8avg position
Neutral (+0.06)sentiment
Ultima Replenisher tracked
13answers mention it
#2.8avg position
Positive (+0.67)sentiment

Relative share of voice

Of the 42 mentions across the two brands, Powerade takes 69% and Ultima Replenisher 31%. They are named together in 3 answers.

Category leaderboards

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.

Read the full methodology — sample sizes, formulas and refresh frequency →

Frequently asked questions

Is Powerade or Ultima Replenisher more visible in AI answers?

In the latest Famewise run, Powerade is named in 29 AI answers and Ultima Replenisher in 13. Powerade has the higher share of voice. The two are named together in 3 answers.

How are Powerade and Ultima Replenisher measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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