Scooter's Coffee vs Tim Hortons: AI Share of Voice Comparison

In the latest Famewise run (data as of 2026-11-09), Scooter's Coffee was named in 13 AI answers and Tim Hortons in 20, across ChatGPT, Claude and Gemini with web search on and off. Tim Hortons holds the larger share of voice. They are named together in 3 answers.

Key data
Scooter's Coffee — answers naming it13
Tim Hortons — answers naming it20
Share of voice splitScooter's Coffee 39% / Tim Hortons 61%
Answers naming both3
AI modelsOpenAI GPT, Anthropic Claude, Google Gemini

Updated

Scooter's Coffee tracked
13answers mention it
#5.8avg position
Positive (+0.67)sentiment
Tim Hortons tracked
20answers mention it
#4.7avg position
Positive (+0.66)sentiment

Relative share of voice

Of the 33 mentions across the two brands, Scooter's Coffee takes 39% and Tim Hortons 61%. They are named together in 3 answers.

How this is measured

Famewise generates the category-level questions consumers ask AI assistants, then asks them to current OpenAI GPT, Anthropic Claude and Google Gemini models — each question with web search on and off. An extraction model records every brand named in every answer, the position of its first mention, and the sentiment toward it. Brands are ranked by visibility: the share of this category's answers that name them at least once. Share of mentions is a different cut of the same data — each brand's slice of every brand mention in the category. Every number reflects the latest scheduled run.

Read the full methodology — sample sizes, formulas and refresh frequency →

Frequently asked questions

Is Scooter's Coffee or Tim Hortons more visible in AI answers?

In the latest Famewise run, Scooter's Coffee is named in 13 AI answers and Tim Hortons in 20. Tim Hortons has the higher share of voice. The two are named together in 3 answers.

How are Scooter's Coffee and Tim Hortons measured?

Famewise asks current OpenAI GPT, Anthropic Claude and Google Gemini models the questions consumers ask in these brands' categories — with and without web search — and records every brand each answer names, its position, and the sentiment toward it.

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